Merch by Amazon is one of the ways many entrepreneurs operate a lean business with minimal overhead cost and without the risk of having stale inventory. However, using the platform doesn’t necessarily guarantee high sales and brand growth. In fact, it can take a while before you develop a flow and strategy to optimize your
How many times have you checked out a product or service after you saw it on social media? Many times, if you’re like most people. And to prove just that, stats tell us that almost 9 out of 10 shoppers say that social media helps them make a shopping decision. That said, not having a
Whether you want to earn extra cash or you’re laying down your fallback so you can quit the rat race, starting a small business at home is an excellent option. According to the latest stats from the US Census Bureau, there are 30.7 million small businesses in the States. This only goes to show that
Although online ads have been the hot trend this past decade, traditional outdoor advertising is still an effective way to catch the audience’s attention. In fact, statistics tell us that billboard ads in the US have breached around 340-thousand-mark in the past couple of years. Billboard advertising statistics aside, the significance of outdoor advertising can
Ever wonder how a store poster or an online graphic can subtly persuade you to pick the product and add it to your cart? That’s the prowess of a marketing designer at work! In fact, statistics tell us that 3 out of 10 marketers believe that visual images are the most significant form of content
Keeping your business agile is key to surviving in today’s digital age. It would be best if you adapted to changes to improve your operations continually and be on par with competitors. One practice that has been proving practical is outsourcing. Statistics tell us that the top reason ventures outsource business processes is to save
Did you know that 90 percent of the info processed by the brain is visual? In fact, studies show that the human mind processes visuals 60,000 times faster than text. Amazing right? It’s not surprising that marketers are aiming to make the most out of visual fluency to connect to their audience. And as a
The importance of branding in any business can’t be stressed enough. In fact, survey results say 8 out of 10 people said trusting the brand is a prerequisite to buying from them. And with more consumers turning to their mobile phones to check out products, shop, and talk about their latest buys, digital branding has
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